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Royal City Goes Tropical

Royal City is a heritage brand that has been associated with historic New Westminster, BC since the early 1900’s. Italix was approached to re-fresh the brand in 2004 with a further simplification and re-tooling thereafter. Our goal was to revitalize the packaging while maintaining the value of it's rich heritage. The royal blue and yellow were retained and Mason Sans was used as our font of choice for its retro styling and architecture, reminisce of the brand's early days.

Client

North American Tea & Coffee

My relationship with Paul and Esther of Italix spans over 15 years and over 500 design projects. The consistent high-end design provided at exceptional value has been an integral part of North American Tea and Coffee’s success. Paul and Esther have worked hard and conscientiously to create effective packaging design across the Carriage Trade, Delta, Lottie & Beck, Monarch and Royal City brands

Riyaz Devji

Managing Director, North American Tea Company 604-940-7815